The Twitter Blue Check Marks Are Back On Celebrities’ Profiles But They Don’t Want It

April 23, 2023 / Posted by:

Twitter continues to be a shitshow. After purchasing the third-tier social platform for $44 billion and quickly setting the advertiser program on fire, Elon Musk has been scrambling to find a way to monetize the site. His beef with the “blue checks” of Twitter, who constantly made fun of him in front of their millions of followers simply forced him to remove the verification tag and make everyone pay for it. Unfortunately, Elon’s masterful gambit didn’t work because, on top of the popular people being very vocal about how dumb his reasoning for removing the checks were, they also decided not to shell out $8 bucks for the modern version of the scarlet letter. Unable to handle being “owned” so publicly, the business titan has begun to pay for celebrities’ Twitter Blue subscriptions. The reaction to the reinstated tags has mainly been terrible.

Since it’s now been overrun by Elon fanboys and crypto scammers, users have undertaken a campaign to block anyone who has a blue checkmark. So in just a span of a few days, verification went from a somewhat positive symbol to social poison. Realizing that his monetization plan didn’t work as intended, the child king is giving it back to celebrities and (seemingly) accounts with over 1M followers. Now the blue check virus has quickly spread beyond Stephen King and LeBron James. Via JustJared:

Earlier this week, the new Twitter owner did away with legacy verification on the app, mandating that anyone who wanted to maintain the blue checkmark next to their name had to pay a monthly subscription.

Most celebrities opted out of that, losing the checkmark on Thursday (April 20). Others did pay up. Elon also hinted that he was paying for some stars to stay verified. On Saturday (April 22), others started to regain their checks, seemingly without paying. Their reactions ran the gamut.

Not wanting to have the loser stench on them, celebrities and journos have begun to post disclaimers saying that they have NOT paid for Twitter Blue.

A few figured out a trick to removing the accursed signifier.

Unfortunately, it doesn’t stop there. Some of your favorite dead actors and authors have also unwittingly subscribed to Twitter Blue.

Either this stunt is a part of the school of “any press is good press” or just another moment in the Twitter trainwreck. Well, at least Twitter still has Charlie Sheen on its side.

There’s no better sign of a healthy business than an endorsement from Charlie!

Pic: INSTARImages

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