Because making a billion dollars off of basic-ass mall makeup wasn’t enough for Kylie Jenner, she went ahead and launched a basic-ass skin care line. And it’s a bit of a mess. The internet called Kylie out for using cheap skin-damaging walnut particles in her facial scrub. The internet called Kylie out for possibly faking positive reviews. And now the internet is calling her out for a laughably bad facial cleansing demonstration.
Kylie tweeted a short video of herself using the Kylie Skin foaming facial cleanser. Kylie, with a digital selfie filter on her face, squirts out some product, then proceeds to wash her face for a whole seven seconds before rinsing it off. As she dries her face, a huge makeup smear can be seen on her towel. I was going to say that Shay Mitchell has been replaced as the sloppy queen of shameless skincare fakery, but to be fair, at least Kylie went to all the effort of actually washing her face.
morning and night ? pic.twitter.com/y5jibIxnfM
— Kylie Skin (@kylieskin) May 29, 2019
As a person with both a face and a need to wash it, I can say that I often spend longer than seven seconds doing so. And I usually wash it until I’m sure all the makeup has been removed. Kylie on the other hand, appeared to use a washing technique I’ll call “throw it on and get it the hell off.” Possibly because she’s very vain and doesn’t want to be seen without makeup. Or maybe because she’s a billionaire who is used to using La Mer and SK-II, and didn’t want cheap $24 soap making contact with her dermatologist-crafted face for too long. Regardless, Kylie barely did any washing.
People points out that it didn’t take long for the internet to drag Kylie for her pathetic face wash demonstration. Comments ranged from laughing about how little time she spent washing her face, how dirty her face was when she was done, and how ineffective the product appeared to be. Even skin care tool brand Foreo got in on it:
If one of our ambassadors used a Snap filter we would kindly ask them to do the video again without. And ya know… cleanse for the full 60 seconds.
— FOREO (@FOREO) May 30, 2019
Kylie hasn’t said anything about the hate her video has received. I wouldn’t be surprised if she tries to pass that video off as an example of how the cleanser works too well. Just look how fast that makeup came off her face! So much faster and easier than what Kylie did before, which – based on the amount of makeup she wears – most likely took a bottle of paint stripper and a 20-volt orbital palm sander.