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March 9, 2021 / Posted by:

Mentadent!

March 8, 2021 is the day that I discovered that the extremely-advanced technological toothpaste wonder called Mentadent is no longer boggling the minds with its double squirt (wink wink) action. But sadly, the gigantic pump of toothpaste, that took up way too much real estate in bathrooms, isn’t around anymore. Oh well, at least I have the memories of gasping on the inside over feeling like I took my mouth to THE FUTURE by brushing with Mentadent.

Unilever produced Mentadent, which is not a cousin of Mentos (I checked), all the way back in 1982, but I don’t remember seeing that plastic pump of toothpaste majestic-ness in drugstores until the 1990s. My mom bought it for me, because for some reason, I had this fascination with toothpaste and only wanted to use the newest and latest. Unlike the me of today who is not-at-all picky about what goes into my mouth. Mentadent’s gimmick was a dual chamber pump dispenser. And in the 90s, Mentadent bragged about being the only toothpaste in the toothpaste game with both baking soda and peroxide in it. Here’s a “dentist’s wife” telling us about Mentadent when she should really be telling us how she achieved that glamorous grown Annie ‘do. The sun WILL come out tomorrow but only to get a glance of that ginger curly glamour!

Wikipedia says that Church & Dwight, the company that makes Arm & Hammer, bought the North American rights to produce Mentadent in 2003, but in 2016, they announced it would no longer be making Mentadent.

Like I said above, Mentadent took up counterspace, something we didn’t have much of in our bathroom. So I had to pull it out of the cabinet where I kept it, balance on the tiny piece of empty counterspace we did have, and then try to pump that highly-advanced toothpaste formula onto my toothbrush. Sometimes the pump would get stuck and so I’d have to pump harder (“And I know you’re not good at that” said every ex-boyfriend), which made the whole thing fall onto the floor. But when I was able to get Mentandent on my toothbrush, I felt like I was on The Fucking Jetsons. It WAS the future!

Pic: Unilever

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