Keanu Reeves is a modern Canadian Renaissance man. Award-winning actor (THREE MTV Movie Awards, thankyouverymuch), humble philanthropist, avid motorcyclist, internet meme, alleged immortal, and all-around good guy. Well, now Keanu can add marketing whiz to his resumé, because his special mind is the only reason the John Wick movies are named after their titular character.
In a recent interview about the upcoming John Wick: Chapter 4, screenwriter Derek Kolstad explained that the movie was originally called Scorn, but Keanu couldn’t commit it to memory. via Comicbook.com:
“The only reason it’s called John Wick is that Keanu kept referring to it as John Wick,” Kolstad says, adding, “Marketing was like, ‘Dude, that’s four to five million dollars in free advertising so far, so it’s John Wick instead of Scorn.’ I can’t imagine it being Scorn now.”
Keanu did them a favor! Scorn sounds like one of those fake movies on Seinfeld (Death Blow, Firestorm, Chunnel, etc). A DVD you’d see at Blockbuster for years, but never actually rent, because it’s on the same shelf as drivel starring Dean Cain and Carmen Electra.
Despite the best efforts from every man I’ve ever met, I have never seen any of those John Wick movies. I love gory action flicks, but, apparently, a puppy dies, and I steer clear of that shit. It goes for any animal death or abuse, really. That’s why I couldn’t fully enjoy the insanity that was Tiger King. Kill all the Carole Baskins you want, Joe, but leave the tiger cubs alone!
Ugh, how did a post about a pure, kind Keanu transform into a Tiger King one? Stupid pandemic brain. Quick, wash out your eyes with this classic video of Keanu giving up his seat on the subway:
Pic: Summit Entertaiment