Do you love burritos that destroy your stomach with just one bite? Do you love hideous shoes that turn your stomach simply by looking at them? Then YOU are the target audience for some advertising agency’s thrilling idea of bringing Taco Bell and Crocs together. Feet + tacos = million-dollar revenue!
If you feel that your feet just aren’t living más enough, now is your opportunity to simply slip into Croc’s Mellow Slides – Taco Bell edition. The shoe (?) brand has slapped Taco Bell’s logo and signature colors onto its footwear and is celebrating the collaboration on social media.
Imagine the look on the Taco Bell staff’s faces when you rock up in these bad boys when placing your order for four Crunchwrap Supremes and a large Baja Blast. If you’re not the least bit excited and thinking, “for why?” about this brand collab, then the two companies have explained its thought process. According to Billboard:
“This collaboration delivers on what both of our brands do best — listening to our fans and bringing their ideas to life in fun and unexpected ways,” said Crocs’ chief marketing officer Heidi Cooley in a press release. “We know it doesn’t get much better than kicking back in comfort with a Cheesy Gordita Crunch, so pairing our Mellow Slide with Taco Bell is the perfect combo!”
Makes perfect sense and doesn’t at all sound like marketing-speak. If you can’t wait until June 28th to buy very own Taco slides, you can just buy a pair of Crocs and cover them up with a Taco Bell bag. Now that’s living más!