Clothing Brand Magnolia Pearl Has Gone Viral On TikTok As Their Clothes Are Being Referred To As “Poverty Core”

April 4, 2023 / Posted by:

Long gone are the days when paying $600 for a single item of clothing means you won’t look like someone who sleeps in abandoned rail cars and flosses their teeth with hay. Case in point; Magnolia Pearl. No, she isn’t an old Southern Belle obsessed with the antebellum era, nor is she even a person. Magnolia Pearl is a line of hipster chic clothing affectionately referred to as “poverty core.” And do you know who coins terms like that? People who have never been poor a day in their life.  Yet ironically, over on TikTok the shade is rich and plentiful as some aren’t understanding what the big fuss is about.

Distractify reports Magnolia Pearl has been around since 2002, and it is now getting the much-deserved attention it’s been looking for by selling war-torn rags at astronomical prices. But first, we have to discuss some of Maggie P’s offerings. For instance, this take on jaded Pirates of the Caribbean realness;

If they ever chose to update Red Lobster’s uniforms, this is the look! Because she has the uninterested expression of being paid $7.50 an hour shilling out Cheddar Bay Biscuits during eight-hour shifts while looking FABULOUS-ly poor. But although this outfit looks like something from memaw’s forgotten trunk in the garage, the pants alone cost $450. But that’s not all Magnolia Pearl has to offer for such reasonable prices.

One look at the Magnolia Pearl website reveals that the brand proudly sells items such as this $600 dress coat as well as this pair of $400 trousers. The clothes give off an almost whimsical fairy-tale vibe somewhat reminiscent of the 1960s and 1970s with soft colors, flowing materials, and interesting patterns. All in all, many of the items look like they’ve been pulled out out of a box in the closet after several decades, and that appears to be what draws certain customers to its look.

Their website states that the brand was created by Robin Brown in 2002 and is based out of Texas. In their own words, “Our garments are just along for the ride — pieces of thread and light, sewn summations of surrender, and dreams, with a poem on the sleeve.”

This is the TikTok that started it all and the woman’s entire look adds up to thousands of dollars:


ootd ft. Mom on her birthday!! i get all my style from her 🙂 #freepeople #magnoliapearl #ootd #outfit #fyp #mom #birthday #fashion #grwm

♬ original sound – Chelsea

There must also be LSD in the fabric because what the hell kind of Don’t Drink The Kool-Aid shit is this? Especially considering the majority of their clothes range between $95 t-shirts and a $450 hat, Magnolia can keep every last one of her pearls and toss them back into the sea from which they came. After realizing Magnolia Pearl was a brand of clothing, one user on TikTok commented, “Do The Conjuring movies use these outfits” while another won the internet by commenting, “I thought Magnolia Pearl was a great ancestor that had passed down her old clothes.” Twitter, on the other hand, had much more interesting observations.

Somewhere Stevie Nicks is drawing up cease and desist papers with the words “Bitch stole my look!” written on every page. And please don’t be surprised when you see a bunch of whimsical lads and lassies strolling around in this overpriced shit all summer at every bohemian music gathering across the land. Just remember they’re not poor, so if you see them panhandling, simply point to their outfit and say, “You better return those ugly ass pants.”

Pic: Instagram

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