The trailer for The Morning Show, Apple TV Plus’ first series for their new streaming service is here. And it looks like Apple came out of the gate swinging! But like really ineffectively, as if they were met with a swarm of gnats instead of a serious opponent like Netflix or HBO Go. Stars Jennifer Aniston, Reese Witherspoon, and Steve Carell came out pffting and flailing, trying to keep the gnats from sticking to their lip gloss or going up their noses. What I’m saying is that The Morning Show is the gnat in the nose of Apple TV. And with all the streaming options available these days, Apple TV is going to have a hard time getting their hands on people’s money with some weak ass applesauce like this.
According to The Verge:
Aniston plays an aging morning anchor, Witherspoon is a reporter who is losing sight of her identity, and Carell is facing the consequences of sexual harassment allegations. Their jobs take center stage in the series, but the show will also focus on the changing landscape of morning broadcast news. The show also “explores ego, ambition and the misguided search for power,” according to a press release from Apple.
Does Apple not know that Succession already exists and is great? Here’s the trailer. Apple disabled the comments on YouTube; make of that what you will.
I have a few questions. How is this an actual series and not just a movie? And how is Reese supposed to be the threatening, younger woman when she’s barely 5 years younger than Jen in real life (they’re 43 and 50, respectively)? And with Reese coming off of Big Little Lies, Apple should know that HBO has already saturated the market for angry, competitive white ladies! Also, what the hell kind of morning show is this supposed to be? Where’s the comedy? We need more Jen getting shaded by Martha Stewart or getting sprayed in the face with hot soup during a cooking segment gone awry. And I don’t believe for one second that Steve’s character would dress up as Lucy from The Peanuts for a Halloween segment.
The Morning Show will debut this fall when Apple’s TV Plus streaming service launches.
And I will remain uninterested until somebody decides to re-cut this entire series and turn it into a horror movie. Like Cats!