Considering Taylor Swift and Kanye West were the original sparring air heads long before Donald Trump and Kim Jong Un started laying their dicks nuclear buttons on the table, it’s always funny to see just how similar those two are. As yours truly told you yesterday, there were reports that TayTay’s ticket sales for the Reputation Tour weren’t that great and could wind up getting hawked on Groupon, but her team is here to say that’s NOT true. Imma let you finish, but Reputation will go down as the greatest tour of all time!
Billboard claims the tour is on track to be one of the highest-grossing of all time, with sales approaching a half billion dollars. Taylor is apparently using a strategy that is used by Jay-Z and The Rolling Stones, which prices tickets high to deter scalpers, puts more money in her pocket, and has seats available in primary markets up until the day of the show. This usually translates to fewer sellouts but major revenues if she can pull it off.
Even gobs of tickets are reportedly still available, those close to Team TayTay say she made $180 million in sales in the first seven days. She intends to add eight dates to the tour, meaning some cities could get two or even THREE nights of Swift screeches. Her cats can rest easy know their owner can continue to subject them to decades of annoying July 4th parties since sources say she’s on track to sell between $7.5 million and $10 million worth of tickets for each show. This has some projecting the Reputation Tour will make somewhere between $390 million and $510 million.
Of course, some aren’t that happy with the new strategy. Taylor, why aren’t you thinking of the kids?! The owner of a ticketing company said TayTay’s fans could end up spending a shit ton more than they normally would:
“Whenever I see an upper deck ticket priced above $200 for a football stadium tour I have a hard time imagining that fan will leave the show thinking they got their money’s worth. Regardless of whether they bought that ticket on the primary or secondary market, $200 is a lot to spend on a seat literally in the rafters.”
Oh, kids. Just do what I do anytime I want the same annoying experience of a Taylor Swift fan. I head to my gym for the first time in ten months, pop into a spin class, and seethe while Fearless remixes play and some spin kween barks at me to pedal, pedal, pedal to “earn your squad brunch!”