That’s weird – you’d think people who have listened to Nickelback would be glad that they don’t sound like Nickelback anymore. On Wednesday, growly Canadian beer commercial band Nickelback released the video for their latest single “She Keeps Me Up”, and it’s a damn mess (and that says a lot, since a damn mess is the most accurate way to describe anything human wallet chain Chad Kroeger does).
“She Keeps Me Up” is from Nickelback’s eighth studio album No Fixed Address, and I don’t know if albums have themes, but if “She Keeps Me Up” is any indication, then I’m guessing the theme of No Fixed Address is either poor man’s Maroon 5 or lazy Train. It’s like Jessica Simpson’s A Public Affair had a backseat baby with a low-budget Rihanna impersonator, an electric guitar, and Dewey Cox’s version of Starman – which is probably the nicest thing I could say about “She Keeps Me Up”, to be honest. Unfortunately, the response from die-hard Nickelback fans hasn’t been so kind; Gawker has compiled some of the fan reactions on YouTube, and it’s pretty much the internet comment equivalent of stomping up to your room and slamming your door.
For the most part, they’re crying that this is Nickelback’s way of selling out and that they’re not “rock” anymore. Um, hello, were they ever considered “rock”? It was my understanding that the National Registry of Music Classifications (if that’s even a thing that exists) created a new genre specifically for them called Melodic Douche Grunts or Truck Tunes.
But really, they’re just being dramatic; it could always be much, much worse. Instead of She Keeps Me Up by Nickelback it could have been She Keeps Me Up by Nickelback ft. Avril Lavigne.