RiRi’s CK Ad Of A Music Video Is Out

What’s that joke everyone’s telling on Twitter? Gas is under $2 a gallon, Suge Knight is killing people and Missy Elliott is on our TVs again. The 90s really are back! Well, RiRi, Kanye West and Paul McCartney (MaKaRiRi for short) definitely got the memo, because if you dropped a camera into the bowels of the 90s you’d see the look of the video for FourFiveSeconds.

I’ve tried to get RiRi’s campfire Kumbaya of a song out of my head (which she’ll perform at the Grammys with Kanye and Macca this Sunday), but I can’t. Every time I hear it, I just want to go down to the river and sing it while scrubbing dirty clothes on the rocks as the people around me play the melody on a kazoo, tin cans and a jug. I can’t get that Tracy Chapman b-side ear worm out of my skull. Well, here’s the video for that Tracy Chapman b-side ear worm. The video is nothing but a slicked back RiRi with Vaseline on her eyelids singing into the camera as Paul McCartney plays the guitar and Kanye dances like a possessed Michael Jackson impersonator who is having a weird allergic reaction to all the coke he snorted. RiRi said that Kanye came up with the entire concept up the video and what she means by that is that he took the concept from unisex CK perfume ads from the 90s, because while watching this shit I kept waiting for him to stop and say, “Be a douchebag, be miserable, just BE!”

And back to the song. Has anybody figured who that kid screaming for help is? Somebody call CPS already!