It Was For Butterfinger

Remember that one video of Seth Green freaking out like a leprechaun who lost his rainbow on the set of some commercial? And the one of him getting mugged in some parking lot? Well, your brain might have already barfed up that important information, but in case it hasn't, you should know that it was viral marketing for Butterfinger. Yeah, Butterfinger has replaced a tiny yellow boy creature with a tiny ginge boy creature. Homer better choke a bitch over this.

The videos are part of some contest for Butterfinger. They released this statement of words:

Someone has laid a finger on Seth Green`s BUTTERFINGER. Nestlé USA today announced the launch of "Dude, Where`s My Bar?" an innovative online narrative game for consumers to help solve the mystery surrounding the October 2 theft of Green`s vintage Butterfinger bar. The "lite" alternate reality game starring Seth Green will call upon the clever, irreverent thinking of Butterfinger fans, as they compete to find and solve clues that could lead to the return of Green`s
missing bar and a one-of-a-kind grand prize: a solid-gold Butterfinger bar worth $10,000.

Green, a lifelong Butterfinger fan, was announced recently as the official Butterfinger Mouthpiece, in conjunction with the brand reintroducing its tagline "Nobody`s Gonna Lay A Finger On My Butterfinger." Green collaborated with Butterfinger to produce "Dude, Where`s My Bar?" using comedy and the real world as a platform. Dubbed an "alternate reality game lite" (ARGL), DudeWheresMyBar.com propels fans into an entertaining storyline created by the comedic genius of Green and the one-and-only iconic candy bar brand. "Dude, Where`s My Bar?" combines the innovations of a multi-platform narrative game with video vignettes featuring Green and co-starring actors Sean Cullen, Stuart Pankin and Jon Wellner.

"Butterfinger has long been associated with clever, irreverent humor," said Butterfinger marketing manager Daniel Jhung. "Leave it to this brand to serve up the first-ever consumer packaged goods ARG with a light, Butterfinger twist."

There you have it. You can go back to not caring.

And I bet that Seth's peen kind of looks like a bite-sized Butterfinger after a sloppy butt fuck party. I'm sorry.

Posted by: Michael K

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The "Who Cares?" News • Yeah Okay

Submitted by KA on Wed, 10/14/2009 - 1:06pm.

Always a fan of the Ginger Jews!!!!!! ♥

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I am so smart. I am so smart. S-M-R-T.

Submitted by Khensu Hetep on Tue, 10/13/2009 - 11:53pm.

I like Seth Green, but this whole thing was pointless.

I'm all for food products selling for themselves anyway. Butterfingers piss me off. They taste good, but I've yet to come across one that wasn't broken into several pieces when I opened the package.

Zero Bars FTW.

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Now we are the crow which contemplated the silence...

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Submitted by ginger_t on Tue, 10/13/2009 - 7:58pm.

That entire statement was a complete marketing circle jerk. Nineteen people labored over how to clearly explain this complicated, overly wrought, silly, trying-to-hard marketing effort.

It's candy. Just lower the price and shoot a commercial with some near topless chicks eating them in slo-mo using BJ lip maneuvers and sales will skyrocket in the heartland. Done. That will be $1M for the marketing/ad campaign. You can leave my check with my assistant's assistant.

Submitted by EvilShoe on Tue, 10/13/2009 - 6:26pm.

*yawn*

A Noun _is a person place or thing_'s picture

Submitted by A Noun _is a pe... on Tue, 10/13/2009 - 5:12pm.

It had to be a poor attempt at viral -- it was so fake.

Nobody can do viral well any more. Pity.

Submitted by CantStandBitches on Tue, 10/13/2009 - 4:02pm.

Submitted by applehead on Tue, 10/13/2009 - 3:54pm.
That's a long ass statement for something so blah

LMAO word.

Submitted by applehead on Tue, 10/13/2009 - 3:54pm.

That's a long ass statement for something so blah

Submitted by Callan on Tue, 10/13/2009 - 3:42pm.

Ok viral marketing only works if it reminds you of the product being advertised.

What the FUCK does any of this have to do with candy?

Submitted by zomay on Tue, 10/13/2009 - 3:07pm.

Um okay..

Submitted by Aerialgreen on Tue, 10/13/2009 - 2:48pm.

Sorry Nestle, the global consensus among geeks, nerds, fanboys, otakus, etc. that this campaign sucks ass and in the non-anal prob enthusiasts way...

Was that expensive getting anyone else from the Buffyverse? I'd buy that choco-shit you peddle if you had either SMG or Alyson Hannigan as your PR whore.... shit, I'd buy it from Giles, but not from Oz.

Submitted by Bunny Rabbit on Tue, 10/13/2009 - 2:00pm.

Am I supposed to give a fuck that some shitty C-list actor, likes Butterfingers?

Submitted by WTFyeah on Tue, 10/13/2009 - 1:56pm.

WHY do I find him hot??

Submitted by get serious on Tue, 10/13/2009 - 1:51pm.

Knew it had to be some sort of BS. Seth Green's one of the most down to earth dudes in hollywierd. He's not a typical attention whore or whiner, so his "rant" was totally out of character. Sorry, no sale...
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Submitted by govt_cheese on Tue, 10/13/2009 - 1:16pm.
Never realized til now just how much he looks like Phillip J. Fry of Futurama

Good call, govt_cheese. I'm a total Futurama fan & I didn't even see it

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"I've never really wanted to go to Japan. Simply because I don't like eating fish. And I know that's very popular out there in Africa." - Brit's Tits

Submitted by HoityToity on Tue, 10/13/2009 - 1:49pm.

I don't understand what is so great about seth green? He was a poor imitation of Jesse St. James and is still acting like a queen--again, a poor imitation of one. All I want to say is: Bitch, please!

Submitted by Candy on Tue, 10/13/2009 - 1:47pm.

Makes no fucking sense. Butterfinger can bite my ass. Stupid.
蜘龍====================龍蜘

(\__/)
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Submitted by putsomestankonit on Tue, 10/13/2009 - 1:46pm.

Worst marketing campaign ever!

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"I'm a black robot, motherfucker."

Submitted by cuntygolightly on Tue, 10/13/2009 - 1:34pm.

team i don't give a fuck

and i agree mk, i'm sure his peen looks like a butterfinger with some golden fur...

Submitted by ILovePapaSmurf on Tue, 10/13/2009 - 1:24pm.

I don't get it, but OK.
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Submitted by mike on Tue, 10/13/2009 - 1:24pm.

Submitted by Nanners on Tue, 10/13/2009 - 1:20pm.

Thanks, Nanners

Submitted by Nanners on Tue, 10/13/2009 - 1:20pm.

Nestle is the devil - http://en.wikipedia.org/wiki/Nestl%C3%A9_boycott

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MK, I love you like a fat kid loves cake - MissJaneTexas

Submitted by Raul Duke on Tue, 10/13/2009 - 1:17pm.

LAME!********************************************************************************* We're all victims of our own gene pools, some one must of pissed in yours!

Submitted by govt_cheese on Tue, 10/13/2009 - 1:16pm.

Never realized til now just how much he looks like Phillip J. Fry of Futurama

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Submitted by Albatross on Tue, 10/13/2009 - 1:15pm.

The prize is a gold Butterfinger?? What the f is a person supposed to do with that?

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Submitted by mike on Tue, 10/13/2009 - 1:15pm.

A $10,000 grand prize? What is this, 1954?

Submitted by TexnDoc on Tue, 10/13/2009 - 1:14pm.

Well you called it from the beginning. A table full of food next to ranting celebrity is like a food cart next to the road in a movie chase scene or a wedding cake on Jerry Springer. Fake fake fake.

Submitted by suckandfuck on Tue, 10/13/2009 - 1:13pm.

I don't know, if I had a few drinks I'd fuck it. A bunch of beers and I'd toss his tiny ass around in bed.

Submitted by loozer on Tue, 10/13/2009 - 1:13pm.

Team Zero Bar.
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Submitted by Whatever on Tue, 10/13/2009 - 1:13pm.

YAWN!

Submitted by Nassirah on Tue, 10/13/2009 - 1:13pm.

This whole post is strange, why so much writing on a little gremlin becoming a spokesperson for a fucking candy bar ?? I'm confused as to why this is news, Seth Green becomes Butterfinger spokesperson, umm okay it sounds so dumb....

Submitted by letinstar on Tue, 10/13/2009 - 1:11pm.

whatever...seth will always be the turdy little brother from that movie that i claim never to watch, but i always do (can't buy me love)...which is why i cannot take patrick dempsey seriously either...
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A new kitty lapping up milk trumps old pussy coughing up hair balls any day.