Say Goodbye To The "Pizza" In Pizza Hut
Say goodbye to Pizza Hut and hello to The Hut. Actually, let's all say fuck off to The Hut. This is not a change I can co-sign on.
Pizza Hut has announced that they are slowly re-branding themselves as The Hut. Sales have been in the caca box, so they are hoping this will get whores back into their restaurants. Specifically, young whores.
One of Pizza Hut's HBICs told Brand Week (via idsgn), "There's a big trend in general around having confidence in the foods that you eat. People over the age of 35, whose frequency with pizza is declining, said one of the big things that would reignite their passion with the category is to have a pizza made with multigrain crust and an all natural tomato sauce. And yes, we're also introducing another vocabulary word with Pizza Hut, which is 'The Hut.' That ties in nicely with (today's) texting generation. We wanted to make sure that Pizza Hut and 'The Hut' become common vernacular for our brand."
The Hut only makes me think about a giant blob of wet caca with a gaping mouth that eats anything who gets in its path. No, I'm not talking about Tommy Girl's asshole. Seriously, who wants to eat anything that comes out of Jabba the Hutt?
I can understand Pizza Hut wanting to appeal to a different audience, but calling themselves The Hut is not the answer. What they need to do is sexify their image a bit. Put on some lucite heels and strut. They should start going by Pizza Slut. They can even bring back their old slogan: "Gather 'round the good stuff." If they hired the "delivery dicks" from (NSFW, duh) BigSausagePizza.com, I would order from Pizza Slut every single day for the rest of my butt's life.
Since the subject is greasiness, here's Brit Brit leaving London. I hope she's just as upset about this news as I am and records a PSA or something.
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Poor pizza hut, they think that changing there name will make their food not suck. Seriously, pizza hut is the last place I go to get food, especially pizza!
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Why do you think you take a HO to a HOtel!
i loves pizza hut pizza...its all about the sauce and their sauce is awesome.
You nailed it, MK. The problem with Pizza Hut is not the name, it's the greasiness.
Can't wait to see what Dominoes renames themselves! Donos? Dominoes is the fat chick in school that copys the w.e. the popular girls (pizza hut) do.
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www.myspace.com/Dreamkilla26
Well, I mean, come on guys, this sorta makes sense. I mean, it's always been a tough sell to get people to eat pizza.
LOL!
Demi's pie is just as scary as Vadge's Sascrotch... I had forgotten all about that monstruosity...thanks for ruining my lunch. Wonder if she still keeps it that way...Ashton will need a machete to go through that and it's probably all salt+pepper by now or white. LOL
Now I need to go and soak my eyes in bleach.
"Dame tu leche" - Slutty Cuban Girl
which marketing agency thought this up and got it past the execs..cause its fucking stupid.
Dominoes pizza with real bacon and pepperoni is the best thing ever!!!!
Papa Johns is my second fav..and everyone else just kinda dosent matter...
I havent had pizza in forever, im so hungry..
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*I really want to give myself a paper cut right about now*
*Dont think too much just bust that thick*
In the second thumb, Shitters looks like she's doing the pee pee dance.
wTF, the place is tanking due to the economy, how is a fucking name change gonna help?
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Fucka doodle-do.
The Hut? why does it remind me of Tori? :P is she the new owner?
He Dicho! caso cerrado!!
Submitted by M.E. on Fri, 06/19/2009 - 12:39pm.
Changing to the HUYT because it's easier to text?
****** FAIL! ***********
brit brit will so starve to death ... can you imagine when they change their signs? she won't find anywhere to eat anymore
The HUT??!?! They might as well rename it The HECK!!
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Bottom-feeder.
Jinxy! what's up slut?
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"This is MK. He started it" angel_i
"When you see crazy coming....cross the street." John Salley
"I just begun too" Teresa Giudice
Oh God. Fucking ridiculous. Someone please tell one of the wrinkle-dick curmudgeon motherfuckers making marketing decisions over at "The Hut" that it is no longer 1985 and things like "The Hut" no longer sound, uh, 'hip' but rather hopelessly and pathetically dated. Whole grain pizza with natural ingredients? Good idea. Refashioning your widely-recognized global brand into what sounds like an annex of "The Peach Pit" in fucking Tarzana? Not so much.
Changing to the HUYT because it's easier to text?
Oh for fucks sakes.
What's funny is that in Israel Pizza Hut has been advertising for YEARS AND YEARS with "Sa L'Hut" which means "Go to the Hut." So, I guess they've been known as "The Hut" for awhile in other countries.
Submitted by Master Blaster on Fri, 06/19/2009 - 12:36pm.
There's only one hut and that's JABBA!
LOL yes, and that's probably not an image Pizza Hut wants to associate with their 'food', accurate as it is!
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"F*ck you Tyra Banks, Oprah, Magic Johnson, Tiger Woods, Rockefeller. F*ck you." - La Pequena Hillary Clinton, 6/17/08
Oh jaysus, Brit, those shoes again? they are becoming the new BOOTS
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"This is MK. He started it" angel_i
"When you see crazy coming....cross the street." John Salley
"I just begun too" Teresa Giudice
The Hut???? Is nothing sacred??? I knew a couple people who worked at Pizza Hut and they called it Pizza Slut as well, that's a fine idea.
That's ridiculous
"The Hut" is usually the name of skank-bar with tropical decor.
Way to go, PepsiCo.
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"Oderint dum metuant." Gaius Julius Caesar Augustus Germanicus (aka Caligula)
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I don't really give a fuck what the place is called, but I fail to see the point in doing this.
Check out Demi's pie! http://photos1.blogger.com/blogger/1617/742/1600/demi%20bush.jpg
There's only one hut and that's JABBA!
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Boredom's not a burden anyone should bear.
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