New Orleans is a beautiful city filled with amazing culture and great food. Oh yes, and drunks. Lots and lots of drunks. And today is Fat Tuesday (government name: Mardi Gras) which has long been a holiday celebrated by party goers looking to infinitely imbibe until they pass out, throw up, or both. Well, Popeyes has decided to up the class factor by revealing a one-day-only item exclusively for Mardi Gras: A beadbox necklace to hold your chicken while pushing through large crowds of belligerent, intoxicated messes.
I’m glad they’re only releasing this item today, because if this was something offered on a daily basis there would be an increase in biscuit-related burglary all up and down Bourbon Street. Delish reports that Popeyes’ Beadbox, which showcases the traditional Mardi Gras colors of purple and green, is sure to be a hit with anyone looking for a snack while running in and out of bars all night. Or, maybe as a way to make friends because when you’re carrying a box of Popeyes around your neck surrounded by libation infused tourists you’re certainly going to get flashed all night long.
In order to receive the bead box (available exclusively in New Orleans), you must show proof of purchase by ordering inside the Canal Street Popeyes’ location. You can fill the box with whatever fits, but meal options include: three piece chicken tenders + a side and a biscuit for $6, or a two-piece bone-in chicken with a side and biscuit for $5.
I’ve got a feeling this is going to a huge seller, and not just because alcohol causes the I’m Starving meter in your brain to switch to the On position.
According to Nola.com, Popeyes already knows how everyone gets down during Mardi Gras and released a statement to the press where they said in part:
“Don’t have enough hands to hold your drink and eat your Popeyes while walking the streets during Mardi Gras? They have you covered as the beads hold any Popeyes meal that comes in a snack box.”
I’m not sure exactly who on #TeamFatBoy came up with this idea but that person needs to be elevated to CEO immediately. And though I know I should be on board with this because anything that can make people sober up quicker while on the go is a true win for everyone all I’m seeing in my mind is half-eaten chicken bones in the street, super trashed Girls Gone Wild types drunkenly whipping their tits out while running up on people and screaming “GIMME A BREAST!!” and a bunch of Dude Bros with their heads slumped over in their beadboxes with fries and crumbs all over their faces. In other words, why the hell hasn’t Popeyes been doing this every year?