Snapchat’s Ad About Slapping Rihanna Is Costing Them Millions Of Dollars

March 17, 2018 / Posted by:

Apparently, the Taster’s Choice of shallow social media antics likes to keep their employees guessing about when their last check is coming. It was bad enough when Snapchat decided to post an ad that gives you the option of either slapping Rihanna or punching Chris Brown (always punch Chris, by the way). But now their cash flow is bleeding profusely after Rihanna fixed her trademarked death glare at them and said “You look so dumb right now.”

The Daily Beast reports that after Snapchat’s silly decision to run an ad about slapping Rihanna, who was the victim of domestic violence back in 2009 at the hands of then boyfriend Chris Brown, their revenue has plummeted tremendously by 3.6%, which is around $800 million.

Perhaps instead of posting jokes about hitting ladies in the face, they should be taking a poll and asking their followers “Do you think we’ll still be around in 2019?” Because earlier this year, Kylie Jenner mentioned her displeasure with the app after they updated their software, and their stock took a major hit. And everyone knows that if you piss off one of the Kardashian-Jenner witches, doom and destruction are soon to follow. Although Rihanna is far from a Kardashian-Jenner, because she uses her mouth in better ways. On Thursday, after Snapchat apologized for running the ad, Rihanna took to her Instagram and pulled out her SHAME bell from Game of Thrones to let those fools know they were wrong and deserved a swift kick in their asses. However, the public had the final say when they decided they’d like to take the high road and ride with Rihanna, and Snapchat’s poor taste is costing them close to a billion dollars.

According to Billboard, this recent plummet is very bad news, and it may be time for everyone over at Snapchat to receive the infamous “You in Danger, Girl” meme in their inboxes.

Shares of Snap are down for a second straight day after the social media giant received pointed criticism from Rihanna over a third-party ad that appeared to make light of domestic violence. On Thursday, Snap shares plunged nearly 4 percent…during Friday trading the stock has slid another 1-2 percent.

Yikes! Snapchat better ease up on their bad decisions before they’re forced to add a new filter to their app called “Out of Business.


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