I think I’m the only one who didn’t know that Steve Madden is an actual person and not just some random name a huge corporation came up with for their shoe line. I honestly didn’t know this. But this is coming from a dumb stupid bitch who up until I was 17 or so really thought that when I put my ear to a conch shell, I can hear the waves crashing onto the beach where the shell was found. I wish I was telling you a joke. I really believed that the huge shell your grandma keeps on her coffee table is like a direct telephone connection to the ocean. Like sea magic at work! Who did I think I was? The little fucking mermaid? I wish I could blame it on drugs, but I can’t. It’s just my natural dumbness. So when I call a dumb bitch a “dumb bitch,” I’m totally projecting.
So, Steve Madden the person has worked with the double, double toil and trouble twins for five years and most recently he worked with them to bring the Italian brand Superga to the states. At the opening party for Superga’s first US store in NYC, Steve Madden told Fashionista that everything they say about working with trolls is true. They cackle behind your back, nip at your ankles when you disobey them and threaten to eat the hair on your first born’s head if you look at them funny.
“They’re very demanding, they’re very tough. You know, just tough, tough. They want what they want. And so we worked hard to get that done. They are difficult. They are exacting. They are a pain in the ass. But they’re very good though. No. They’re awesome. They’re very grown up, very worldly. And I’m very immature. So we meet in the middle.”
Demanding and tough? Steve Madden is just being dramatic for the sake of being dramatic. How hard could it be to work with those demon children? If they don’t get what they want, they just put their heads together and force you to stare into their eyes as their irises project images of your gruesome demise if you don’t do exactly what they say. That’s not being tough at all!