Naomi Campbell Thinks This Ad Is Racist, Thankyouverymuch
Naomi Campbell is threatening to throw a lawsuit right at the faces of Cadbury for using her name and comparing her to a chocolate bar in one of their new ads. The "diva" Cadbury is referring to could be their bitchy office manager Naomi Lewis, but Naomi Campbell thinks this is about Naomi Campbell. Which it totally is. The diamonds give it away. Cadbury should've thrown in a blood-soaked maid's uniform and a broken BlackBerry too.
Naomi released this short statement to The Independent. A statement that will make every executive at Cadbury trade in their BlackBerry for an iPhone, because don't think that Naomi can't control any BlackBerry WITH HER MIND!
"I am shocked. It's upsetting to be described as chocolate, not just for me, but for all black women and black people. I do not find any humour in this. It is insulting and hurtful."
Cadbury has since apologized, saying they didn't mean to offend anybody. They have also pulled the ad and will not run it again. Instead, they are retooling the ad for their new Bliss white chocolate and nuts bar and plan to use the tagline: "Move over Karl, there's a new kunt in town!"


I saw the ad on TV a couple of weeks ago, and I have to say, not once did chocolate = black person cross my mind. I could see the logic behind using Naomi as synonymous with being a diva.
THAT BEING SAID, with hindsight I think it's incredibly stupid that not a single person on that advertising team bothered to think this through, and from the statement they released, it is clear that this company does NOT give a fuck - even with hindsight.
So we know Kraft foods don't have a single black person on their advertising team, nor do they give a fuck about sensitivity towards their black customers.
Submitted by DDT on Tue, 05/31/2011 - 4:46pm.
"B*tch needs to lighten up. (No racism intended!)"
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BWAHAHAHAHA!!
Yeah, but... She was happy enough to pose on top of a chocolate bunny for Playboy.
Here: http://thestyledit.blogspot.com/2008/12/naomi-campbell-chocolate-playboy...
I have one word for Cadbury: DUCK!
Pulling the race card isn't going to make people forget that above all, Naomi is known for being a total cunt.
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Try to be original, like the Colonel Sanders (may he rest in peace with his secret spices and shit). - urmomma
PS ZOMGZ!!! EVERYONE IS RACISTZ!~#@!#!@#
Well, obviously they used Naomi because of the chocolate connection as well as the diva connection, but...is that all that bad? I hear black people call themselves chocolate and shit all the time, and I swear there was a thing from Naomi about chocolate in the past. As well as hearing black people call white people white chocolate. Not to mention all the other food names used to describe the entire spectrum of skintones, from cinnamon to milk to cafe au lait to peaches and cream. So, I dunno. There's nothing inherently insulting about chocolate, so who fucking cares? It's not like they called her a ni**** or said she was the color of burnt fried chicken. We all know Naomi's painfully delicate sensibilities weren't actually ruffled, she just pissed cuz she a bitch who's always pissed. Using her name without her permission is the issue here, to me. But, since it's Naomi, I don't really give shit. Bitch is an epic monster cunt, who deserves any shit she gets a trillion times over. Boo hoo, so someone sort of fucking implied the obvious that you're black. Everyone hates you because you're a fucing rag, not because of your skin color. Go to hell, carob cunt.
I find the ad stupid more than anything. What I would really like to see is a sodium-free Saltine ad starring Blake Lively.
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Caca: "Dear Lord, remind me that my gift is not self-worship, but is the worship of others."
Lord: "...Where'd I put that 'Smite' button?
-nomeadooha
She has a slim case of defamation of character in the "Diva" case. But first she would to prove that they were actually talking about her. But she pulled the racist card. If I were Cadbury I would take her on and counter sue for defamation of character...
_____________________对您的和平_____________________
Sit tight and listen keenly while I play for you a brand new musical biscuit...
Submitted by ba-buttons on Tue, 05/31/2011 - 5:02pm.
Submitted by misslainey on Tue, 05/31/2011 - 4:57pm.
Naomi is crazy as hell, but I agree with her on this.
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Wow. So wrong. Nowhere in the add did it mention race. Nowhere in the add did it imply race. The comparison is between the relative "divaness" between "Naomi" and the chocolate.
You don't want equal treatment, you want special treatment.
btw - the special treatment is stored about the six inch mark of my colon.
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Holy dog shit! You really don't see what's wrong here nor any racial context? Damn, I'll give you the benefit of the doubt, maybe it isn't overt stupidity, perhaps it's a reference that doesn't exist where you're from, something that got lost in translation. And why the aggressiveness? And this coming from a pretty aggressive person.
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"What doesn't kill you makes you want to shank a ho!" - Hotmami
NOT offended by being called a "diva" or the implication of "blood diamonds." NO NO! Much much better to be offended by a "chocolate truffle" candy bar reference.
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Her head is so far up her ass, it's actually popped back out onto her shoulders again.
Grease up yer cookie sheet & suck on this Naomi ya fuckin batshit bitch
http://www.youtube.com/watch?v=tM9rnqdAx00&feature=related
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America.. fuck yeah!
I got to agree with the twat on this one.
Submitted by TOPANGA on Tue, 05/31/2011 - 4:34pm.
No, but we get called Beckys (offensive) and Snowbunnies. Either way it's stupid.
I am not sure how I feel about this. I think it was pretty stupid of Cadbury to make reference to a black woman when talking about chocolate. Then again, Cadbury is an Irish based company, right? Are race relations the same there as they are here? Either way you think someone would have thought about it!
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Take a bow, freak. Jack-n-the-hat 10-5-2009
For what purpose was this created? A goddamn project for whore school? Sophie_003 10-6-2009
Watch out, C&H. People know your brown sugar is really a racist slur (even though it tastes better than white sugar but that's besides the point).
That goes for you too, Rolling Stones.
I wonder what that milkaholic baby Lindsay would say about this?
What part of that ad described her as chocolate...?
_____________________对您的和平_____________________
Sit tight and listen keenly while I play for you a brand new musical biscuit...
"The diamonds give it away"
Submitted by Saix on Tue, 05/31/2011 - 4:33pm.
She would have said the same if the chocolate was white.
Submitted by islandgirl on Tue, 05/31/2011 - 4:33pm.
Does that chocolate contain NUTS?
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*lol*
Oh, to be a celeb just one day...
but on the other hand - a somehow ridiculous ad for chocolate.
Submitted by chlyn on Tue, 05/31/2011 - 5:02pm.
Exactly, but if Naomi complained they were unfairly calling her a cunt everybody would go tits up with laughter.
Submitted by misslainey on Tue, 05/31/2011 - 4:57pm.
Naomi is crazy as hell, but I agree with her on this. Sure, the argument could be made that they're calling their chocolate a diva, but if that's the case, why Naomi? Why not Cher? Why not Christina? If this were say an ad for paper towels, then it would not be so bad. But chocolate? C'mon.
I'd like to believe Cadbury in their naivete did not think this was racist, but past experience in this country won't let me.
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i second this, miss lainey, i'm just too tired to think about this right now,
but i can see the inevitable boulder rolling back down the mountain.....
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"yes, bitch - it IS caused by global warming."
Submitted by misslainey on Tue, 05/31/2011 - 4:57pm.
Naomi is crazy as hell, but I agree with her on this.
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Wow. So wrong. Nowhere in the add did it mention race. Nowhere in the add did it imply race. The comparison is between the relative "divaness" between "Naomi" and the chocolate.
You don't want equal treatment, you want special treatment.
btw - the special treatment is stored about the six inch mark of my colon.
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It is better to die on your feet than live on your knees.
The ad is definitely capitalizing on Naomi's notorious personality. Her skin color isn't what's selling the candy - it's her outlandish behavior.
Submitted by ImpertinentVixen on Tue, 05/31/2011 - 4:46pm.
She's going to beat that candy with a phone and scream obscenities at it. Which is her response to everything.
Submitted by howdareyou on Tue, 05/31/2011 - 4:59pm.
What's most laughable about this ad is equating Naomi with "Bliss."
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What's most laughable is equating Naomi with chocolate! Chocolate is sweet, smooth and comforting. Naomi is, well, she's a cunt.
Also, the ad is working. I feel like having some chocolate right now. Not that chocolate needs advertising, though.
Naomi, Lindsay, both twits for presuming their first name is exclusive to them. How do we know this isn't about Naomi Judd? Naomi Watts? Naomi Ruth's mother-in-law from the Old Testament?
What's most laughable about this ad is equating Naomi with "Bliss."
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When I was crazy I thought you were great
They should rename this candy Piping Hot Cunt Nectar and every celebrity can sue.
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"I'd hate to have to go around thinking of health & shit like that." Keith Richards, 1997
I don't think it was a racist crack at Naomi, but if Lindsay can get a payday out of that milkaholic campaign, everything's possible.
It was a dumb ad anyway.
How Orwellian. Where is the resurrected Gramsci to explain?
When did this ad say, "a new 'chocolate diva' in town?
Sure, Dumbfuck. I hope 'DUMBFUCK' isn't racist, the one and only NAOMI.
PC idiocy writ large.
Submitted by Zedrie on Tue, 05/31/2011 - 4:49pm.
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I CALL!!
http://youtu.be/EwTZ2xpQwpA
Naomi is crazy as hell, but I agree with her on this. Sure, the argument could be made that they're calling their chocolate a diva, but if that's the case, why Naomi? Why not Cher? Why not Christina? If this were say an ad for paper towels, then it would not be so bad. But chocolate? C'mon.
I'd like to believe Cadbury in their naivete did not think this was racist, but past experience in this country won't let me.
DDT, I never click on peoples links but I am SO glad I clicked on yours. Ima get me some friends and copy those dance moves
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"It's always funny until somebody gets hurt-then it's fucking hilarious": The late great Bill Hicks
well, they should have been selling unsweetened chocolate if they meant Naomi Campbell. with chunks of espresso beans for that extra amped-up edge.
lol
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"yes, bitch - it IS caused by global warming."
I don't see how this is racist.
Submitted by DDT on Tue, 05/31/2011 - 4:44pm.
I thought it was funny. Not hilarious, but cute. Depends on who the audience is, but I assume it's fashion folk who are in on the joke.
I didn't know "chocolate" was a racist term. Someone should notify George Clinton, Eddie Murphy, the members of Hot Chocolate, and MORRIS DAY & THE M-Fing TIME!!
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I'll see your The Time video and raise you...
http://www.youtube.com/watch?v=nHRERLEM2eE
I'd be flattered to be compared to smooth, silky truffle deliciousness.
As much as I think she's a raging cunt.. This is pretty racist.
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"CHICKENS DON'T CLAP!"
She's going to beat that candy with a phone and scream obscenities at it. Which is her response to everything.
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"I'd hate to have to go around thinking of health & shit like that." Keith Richards, 1997
Instead, they are retooling the ad for their new Bliss white chocolate and nuts bar and plan to use the tagline: "Move over Karl, there's a new kunt in town!"
Michael K, you are as brilliant as blood diamonds, and I mean that in a nice way.
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When I was crazy I thought you were great
The diva is being dramatic at the insinuation of being a dramatic diva. How surprising.
I thought it was funny. Not hilarious, but cute. Depends on who the audience is, but I assume it's fashion folk who are in on the joke.
I didn't know "chocolate" was a racist term. Someone should notify George Clinton, Eddie Murphy, the members of Hot Chocolate, and MORRIS DAY & THE M-Fing TIME!!
http://www.youtube.com/watch?v=KzLCuOaOq8Y
B*tch needs to lighten up. (No racism intended!)
As much as I think Naomi is a cunt, and one that often makes absurd claims of being a victim of racism - when, in fact, most of those times people were just reacting to her cuntiness, not to her race - this ad is clearly racist. Not only that, but also pointless and unfunny.
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"What doesn't kill you makes you want to shank a ho!" - Hotmami
Can't that Russian boyfriend hire Naomi an assistant for her to beat on something? Naomi needs something to occupy her time...
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Charisma, Uniqueness, Nerve and Talent...
I doubt the dumbass ad agency even made the connection between chocolate and racial slurs. The Naomi reference is the indulgent diva angle surely rather than to her colour? She is a well known diva, but a smarter campaign would have gone with someone white I guess.
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"It's always funny until somebody gets hurt-then it's fucking hilarious": The late great Bill Hicks
Submitted by WTFOMGLOL on Tue, 05/31/2011 - 4:35pm.
Submitted by islandgirl on Tue, 05/31/2011 - 4:33pm.
Does that chocolate contain NUTS?
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It contains bits of broken glass and Lee press-on nails. And scotch.
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Plus broken off weave fragments and delusions of grandeur.
She may be an ass, but I think she has a point about using her name in an ad campaign without permission and can prevail legally on that issue. Its not racism, just normal celebrity monetization of their name.
Since the political designation 'black' does not describe anybody's skin color, the color of black people is often described by politically correct authors in terms of coffee or chocolate shades. I find that pretentious, but then I am politically incorrect as hell. I have never had occasion or interest in distinguishing between shades of African American skin color.
As far as white men describing white women's skin, I have heard references to a nice tan, or porcelain skin for light skin, but frankly tits and ass are the main objects of discussion.
Submitted by islandgirl on Tue, 05/31/2011 - 4:33pm.
Does that chocolate contain NUTS?
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It contains bits of broken glass and Lee press-on nails. And scotch.
Regardless of the fact, this ad is stupid and not very clever anyway. And referring to a black woman as "chocolate" is not witty or smooth, it's actually kind of corny and idiotic. Men don't usually look at white women and say stupid stuff like "damn, look at that fine piece of vanilla ass", now do they? At least I hope not. ___________________________________
"I was half a virgin when I met him!"
-Mean Girl,Regina George
She would have said the same if the chocolate was white.
Does that chocolate contain NUTS?
If she has a point here, then surely Lindsay was spot on with the milk-a-holic lawsuit? Is Naomi one name famous?
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"It's always funny until somebody gets hurt-then it's fucking hilarious": The late great Bill Hicks